Micro-entrepreneurs in Naga City and Cebu's 1st District now have a big opportunity and renewed hope as the Sugbo Asenso Program was officially launched on the morning of Oct. 24, 2026, at the Enan Chiong Activity Center (ECAC).
The program is an initiative of the 17th Sangguniang Panlalawigan of the Province of Cebu, led by Vice Gov. Glen Soco and the board members, in partnership with the Department of Social Welfare and Development (DSWD), the Department of Trade and Industry (DTI) and the Mandaue Chamber of Commerce and Industry (MCCI).
Each of the 100 beneficiaries from the First District received a ₱20,000 financial grant to support and strengthen their small businesses.
Board Member Neneth Reluya personally attended the launching, together with representatives from DSWD, DTI and MCCI.
Elmer John Lapitan, chair of the SP Committee on Labor and Employment, also gave a message of support on behalf of the City Government of Naga. He gave attention to the importance of boosting the local economy and livelihood.
City Councilors Junjie Navales Cruz, Aniceto Alinsonorin, Amy Lara, Ray Manabat, Letty Abangan and Carmelita Dakay, along with Liga ng mga Barangay President Scott Juvenal Chiong, also gave their full support, attended and witnessed the event.
The City Government of Naga expressed its thanks to the Provincial Government and all partner agencies for their unwavering support in helping micro-entrepreneurs move forward.
Source: City Government of Naga, Cebu